Apprenticeship Level 3
Advertising & Media Executive
Duration: 18 Months
Level: 3
Who is this for: Marketing Apprenticeship
How to Apply: Please check with your line manager before Applying.
About
This apprenticeship is ideal for anyone with commercial responsibility for media campaigns and those involved in the day-to-day progress of the advertising process, from receiving the brief, client management and stakeholder liaison, through to measuring how effective the campaign or project has been.
_edited.png)
Course Overview
This apprenticeship a variety of subject such as:
​​
-
Effective communication and interpersonal skills
-
Understanding the advertising landscape
-
Market/product/service knowledge
-
End-to-end process and campaign workflow
-
The digital landscape
-
Customer relations, post-campaign analysis and evaluation
-
Technical support, using radio and TV tools and equipment
-
In addition, specialist pathways will cover creative (producing ads) or media (distributing ads)
​
_edited_edited.png)
​
End Point Assessment
The End Point Assessment for this programme consists of two assessment methods.
Method 1: project showcase on a work based project with a slide deck, oral presentation and Q&A.
Method 2: professional discussion and practical observation both supported by a portfolio of evidence​​​​.​