L6 Marketing Manager
Duration: 24 Months
Level: 6
Who is this for: Marketing Apprenticeship
How to Apply: Please check with your line manager before Applying
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About
Marketing is vital to all businesses. A Marketing Manager is responsible for the marketing activities and strategy of their organisation.
From overseeing the marketing budget, planning and implementing campaigns to tracking their success and reporting back to senior management.
They have a strategic focus, ensuring that marketing activities align with brand guidelines and shape business needs and objectives and deliver a return on investment.
Course Overview
This course will give you the following skills:
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How to develop a high-level marketing strategy that empowers your team and achieves success.
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Understand how to manage creative people, motivate and achieve success
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How to implement strategies from a management level and ensure that you measure success
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How to analyse and interpret results of marketing and make strategic and impactful decisions.
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Understand how to manage budgets and allocate resources.
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Manage product portfolio and relationships with customers.
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Leadership and skills on how to get the best out of your team.
Each learner will undergo ongoing assessment throughout the duration of their programme. The methods in which this apprenticeship are assessed are:
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Project Showcase
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Professional Discussion
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End Point Assessment
